Connect Google Analytics 4 with Google Search Console | Questions and Answers

 

Connect Google Analytics 4 with Google Search Console | Questions and Answers

When did Google Analytics 4 start?

When Google Analytics 4 rolled out in October 2020, it brought some exciting new features to the platform.

What is the difference between Universal Analytics and Google Analytics 4?

Google Analytics 4 uses the User ID method and considers active users on the site, who are currently engaging, to calculate user count. Universal Analytics uses the Client ID method and focuses on total users on the site to calculate user counts.

What is the difference between Google Analytics and Universal Analytics?

Here's a short answer for those in a hurry: There is no difference between Google Analytics and Universal Analytics. They are the same thing. ... All newly created Web Properties in Google Analytics are Universal Analytics properties, so you don't need to do any additional configuration.

Is Google Analytics 4 better?

Google Analytics 4 is on track to be more potent than Universal Analytics and provides more relevant data about why users are on your site and/or app. It allows you to combine the data from multiple data streams into one property and accurately attribute actions to users across devices.

Should I switch to Google Analytics 4?

The short answer is Yes, you should upgrade to Google Analytics 4, also called GA4. ... It simply means that you will have a new Google Analytics 4 property that you can collect data in. Having both Universal Analytics and Google Analytics 4 properties means collecting data in both the properties.

Does GA4 have views?

There is no "view" level section of GA4. Whereas traditional Universal Analytics famously has three levels (Account, Property, and View), GA4 only has Account and Property levels. Whereas "event tracking" in classic Analytics required modified Analytics code or gtag.

Why is it called Google Analytics 4?

Google Analytics has undergone many versions since its inception. It is currently on its 4th iteration of the platform, GA4. ... This move indicates efforts by Google to integrate GA and its free users into their wider cloud offering.

How do I switch from Google Analytics 4 to Universal Analytics?

How to Downgrade Google Analytics 4 to Univeral Analytics?

Click on Create Property Button in Admin Panel.

Scroll down, and you will see a link called "Show Advanced Options," click on it.

On this screen, you will see a toggle button to create Univeral Analytics (UA) property.

How does Google Analytics 4 Work?

When you click GA4 Setup Assistant, you create a Google Analytics 4 property that collects data alongside your existing Universal Analytics property. Your Universal Analytics property is left unchanged and continues to collect data -- you can always access it via the property selector or Admin screen.

Can I use GA4 and Universal Analytics?

Segments allow you to analyze a subset of your Google Analytics data to better understand your users and our website (or app). Details essentially work the same way in GA4 as in Universal Analytics. In GA4 and UA, you can simultaneously analyze up to 4 segments.

Can I have both Universal Analytics and GA4?

Dual Tagging without Google Tag Manager

You can easily upgrade to GA4 by selecting the "GA4 Setup Assistant" button in your UA Property Settings. If you have implemented Universal Analytics with gtag. You can choose the "Enable data collection" checkbox to carry over your baseline tagging settings.

Source:

Google