I received an interesting update from Pictory today, and I thought it was worth sharing with AI123.ca readers.
Pictory has introduced a new MCP Connector that allows Claude to work with Pictory directly from a conversation.
In simple terms, you can tell Claude what kind of video you want to make, and Claude can work with Pictory to turn your idea, script, blog post, or article into a video.
That caught my attention.
From a blog post to a video
Imagine you have written a blog post but would also like to reach people who prefer watching rather than reading.
Instead of starting from scratch with a video editor, you can give your article or script to Claude and ask it to create a video using Pictory.
According to Pictory, the process can include:
Visuals for the scenes
Narration
Background music
Subtitles
Text and scene adjustments
Your own Brand Kit
You can then preview the video, make changes to individual scenes, and render the finished version when you are satisfied.
For a blogger like me, this is an interesting development.
What is an MCP Connector?
Don't let the technical name scare you.
MCP stands for Model Context Protocol. It is a way for an AI assistant such as Claude to connect with another service and work with it.
For the ordinary user, the important part is much simpler:
Claude can now communicate with Pictory to help create a video.
That is the part I care about—not the technical terminology.
How the connection works
Pictory says users can connect the service to Claude through Claude's Settings → Connectors.
The basic process is:
Open Claude and go to Settings → Connectors.
Choose Add → Add custom connector.
Name the connector Pictory.
Enter Pictory's MCP server address.
Continue through the connection process.
Sign in to your Pictory account.
Start a conversation with Claude and ask it to create a video with Pictory.
Once connected, the idea is that the conversation with Claude becomes the starting point for creating the video.
Why I find this interesting
I am an 80+ learner, not a professional video producer.
That is precisely why developments like this interest me.
AI is gradually removing some of the technical barriers that used to make video creation difficult for ordinary people.
A few years ago, the thought of taking a written article and turning it into a reasonably polished video might have meant learning video-editing software, finding images, recording narration, adding subtitles and putting everything together.
Now, much of that work can potentially be handled through AI-assisted tools.
Of course, AI does not automatically make every video good. We still need to provide a worthwhile idea, check the information, review the visuals and make sure the final result sounds like something we actually want to say.
But the tools are becoming easier.
A possible use for AI123.ca
I can imagine using this technology for some of my own AI123.ca articles.
For example, an article from my AI Learning for Seniors series could potentially become a short video.
The blog post remains for readers who enjoy reading.
The video becomes another doorway for people who prefer watching and listening.
That is one thing I have learned during my AI journey:
Don't try to make everybody use AI in the same way. Give people different doors into the same information.
For seniors especially, a simple conversation with an AI assistant may feel much less intimidating than opening complicated video-editing software.
My takeaway
Claude and Pictory working together is another small example of where AI is heading.
The interesting part isn't simply that AI can make a video.
The bigger story is that different AI tools are beginning to work together.
For an ordinary blogger, learner or small content creator, that could eventually mean less time fighting with software—and more time thinking about what we actually want to communicate.
That's a direction I like.
I'll be watching this one.
Exploring → Learning → Documenting.
That's still my journey with AI.
#AI123 #ArtificialIntelligence #ClaudeAI #Pictory #MCP #AIVideo #AIForSeniors #ContentCreation #BloggingWithAI #LearningAI
